Your Weekly Social Scroll 📜 (27/07/2020)
Introducing a new weekly feature where we share the latest developments in social media marketing. Follow our blog for updates on platform features & more.
🤫 Secrets of the Instagram Carousel Post
An analysis of almost 3 million Instagram Carousel Posts highlighted some interesting insights. By making sure you mix images with videos, while also aiming to include at least 8 slides, you’re more likely to skyrocket your engagement rate.
🎟 Twitter’s Performance Report is Out
Twitter reveals a 19% decline in revenue in its latest performance report . But don’t be alarmed. Given the pandemic, these results were in line with expectations. Their 34% growth in users over the same time period indicates a positive future.
😱 TikTok’s $200m Creator Fund
The outpour of entertaining, meaningful and expressive content which has come out of TikTok has inspired the launch of the brand new TikTok Creator Fund. Starting at $200m, it aims to encourage ambitious creators to foster a career in making innovative content.